Dictionarycon•ceptPronunciation: (kon'sept), [key] —n. 1. a general notion or idea; conception. 2. an idea of something formed by mentally combining all its characteristics or particulars; a construct. 3. a directly conceived or intuited object of thought. —v.t. Informal.to develop a concept of; conceive: Experts pooled their talents to concept the new car. Random House Unabridged Dictionary, Copyright © 1997, by Random House, Inc., on Infoplease.
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