Dictionaryoff-brandPronunciation: (ôf'brand", of'-), [key] —adj. 1. not having a recognized or popular brand or name: an off-brand TV set. 2. being a cheap or inferior brand or grade: off-brand batteries that never work when you need them. —n. 1. a brand or name that is unrecognized or relatively unfamiliar. 2. a cheap or inferior brand. Random House Unabridged Dictionary, Copyright © 1997, by Random House, Inc., on Infoplease.
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