Pronunciation: (rep"yu-tā'shun),[key] —n. 1. the estimation in which a person or thing is held, esp. by the community or the public generally; repute: a man of good reputation. 2. favorable repute; good name: to ruin one's reputation by misconduct. 3. a favorable and publicly recognized name or standing for merit, achievement, reliability, etc.: to build up a reputation. 4. the estimation or name of being, having, having done, etc., something specified: He has the reputation of being a shrewd businessman.